One email worth opening, every week

Notes and links across tech, tools, and the odd corner of the internet – for founders, future founders, and the terminally curious.

Email Marketing Basics: Open Rates, Click Rates, and What Actually Matters

Apr 12
What Is a CRM? Plain English Explanation for Non-Technical Founders

Apr 12
Do You Even Need Marketing Automation Yet? A Checklist for Early-Stage Founders

Apr 12
The Best Free Email Marketing Tools for Startups With Under 1,000 Subscribers

Apr 12
Email Marketing vs CRM: What’s the Difference and Which Do You Actually Need

Apr 12
The Lattice Success Story: They Watched a Fast-Growing Startup Lose Its Culture at 100 Employees and Built a $3 Billion Platform to Fix That

Apr 9
The DoorDash Success Story: Four Stanford Students, a Palo Alto Macaroon Shop, and the Suburban Bet Nobody Thought Would Work

Apr 5
The Duolingo Success Story: Luis von Ahn Had Already Sold Two Companies to Google. Then He Decided to Teach the World Languages for Free.

Apr 5
The Figma Success Story: How a College Dropout Spent Four Years Building in Secret and Changed How the World Designs Everything

Apr 5
The Atlassian Success Story: Two Graduates, a $10,000 Credit Card, and the Company That Proved You Could Sell Software Without a Sales Team

Apr 4